The Ultimate Guide to Social Media Image Dimensions in 2024

The Ultimate Guide to Social Media Image Dimensions in 2024

Photo by Tim Marshall on Unsplash

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Introduction

In the ever-evolving world of social media, staying up-to-date with the latest image dimensions is crucial for creating visually appealing and engaging content. Using the right image sizes ensures that your posts look professional and grab your audience's attention. In this comprehensive guide, we'll dive into the optimal image dimensions for various social media platforms in 2024.

Social Media Image Dimensions Table

Platform

Profile Picture

Cover Photo/Header

Shared Images

Stories

Facebook

180 x 180 px

851 x 315 px

1200 x 630 px

N/A

Instagram

110 x 110 px

N/A

1080 x 1080 px (Square), 1080 x 566 px (Landscape), 1080 x 1350 px (Portrait)

1080 x 1920 px

Twitter

400 x 400 px

1500 x 500 px

1024 x 512 px

N/A

LinkedIn

400 x 400 px

1584 x 396 px

1200 x 627 px

N/A

Pinterest

165 x 165 px

N/A

1000 x 1500 px (2:3 aspect ratio)

N/A

Facebook

  • Profile Picture: 180 x 180 pixels

  • Cover Photo: 851 x 315 pixels

  • Shared Images: 1200 x 630 pixels

  • Shared Links: 1200 x 628 pixels

  • Event Cover Photo: 1920 x 1080 pixels

Tips for Facebook

  • Use high-quality images that are visually appealing and relevant to your brand.

  • Experiment with different aspect ratios for shared images, such as square (1:1) or vertical (4:5), to create variety in your feed.

  • Optimize your cover photo to showcase your brand's personality and current promotions.

Instagram

  • Profile Picture: 110 x 110 pixels

  • Square Posts: 1080 x 1080 pixels

  • Landscape Posts: 1080 x 566 pixels

  • Portrait Posts: 1080 x 1350 pixels

  • Stories: 1080 x 1920 pixels

  • IGTV Cover Photo: 420 x 654 pixels

Tips for Instagram

  • Maintain a consistent aesthetic throughout your feed to create a cohesive brand identity.

  • Use high-resolution images to ensure clarity and sharpness on all devices.

  • Leverage Instagram Stories and IGTV to showcase behind-the-scenes content and engage with your audience.

X - Twitter

  • Profile Picture: 400 x 400 pixels

  • Header Photo: 1500 x 500 pixels

  • In-Stream Photos: 1024 x 512 pixels

Tips for Twitter

  • Use eye-catching visuals to accompany your tweets and increase engagement.

  • Optimize your header photo to reflect your brand's current focus or campaign.

  • Experiment with different image formats, such as GIFs or short videos, to stand out in the Twitter feed.

LinkedIn

  • Profile Picture: 400 x 400 pixels

  • Background Photo: 1584 x 396 pixels

  • Company Logo: 300 x 300 pixels

  • Shared Images: 1200 x 627 pixels

Tips for LinkedIn

  • Use professional, high-quality images that align with your brand's tone and industry.

  • Optimize your profile picture and background photo to make a strong first impression on potential clients or employers.

  • Share informative and visually appealing images to accompany your company updates and blog posts.

Pinterest

  • Profile Picture: 165 x 165 pixels

  • Pin Sizes: 1000 x 1500 pixels (recommended aspect ratio 2:3)

  • Board Cover: 222 x 150 pixels

Tips for Pinterest

  • Use high-quality, vertically-oriented images to maximize visibility and engagement.

  • Optimize your pin descriptions and board titles for search to increase discoverability.

  • Create visually consistent boards that align with your brand's aesthetic and target audience.

Conclusion

By following these recommended image dimensions and tips for each social media platform, you'll be well on your way to creating visually stunning and engaging content in 2024. Remember to stay up-to-date with any changes to image requirements, as social media platforms continue to evolve. Happy posting!

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